LogoAI Jet
icon of Octolens

Octolens

AI-powered brand monitoring for B2B SaaS, tracking mentions across various platforms with real-time alerts and relevance scoring.

Introduction

AI-powered brand monitoring for B2B SaaS, tracking mentions across various platforms with real-time alerts and relevance scoring.

Features
  • Multi-Platform Social Listening — Monitors 13+ platforms including Reddit, X (Twitter), LinkedIn, Hacker News, GitHub, YouTube, Bluesky, TikTok, DEV.to, Stack Overflow, Podcasts, Newsletters, and News outlets — covering 100s of millions of mentions daily for comprehensive brand visibility.
  • AI-Powered Relevance Filtering — Advanced AI automatically filters out irrelevant mentions and noise, surfacing only conversations that matter to your business. Enables tracking of common word brands like 'Apple' or 'Amazon' without being flooded with false positives.
  • Real-Time Alerts & Notifications — Instant notifications via Email, Slack, or Webhooks with configurable refresh rates — hourly on Pro plan and real-time on Scale plan — ensuring teams never miss critical brand conversations.
  • Developer-First API & Integrations — Full API access, MCP Server support, and Webhook integrations available on all plans. Enables developers to build custom workflows, automate responses, and integrate mention data into existing tools and AI agents.
  • Flexible Scalable Pricing — Modular pricing model allows adding extra mentions (from $0.007 per mention) and keywords (from $5/month) to any plan without forced upgrades. Includes 5,000 free mentions for new users to get started.
  • Analytics & Reporting Dashboard — Comprehensive analytics with sentiment tracking, weekly AI-generated summaries (on Scale plan), and detailed reports to measure brand health, campaign impact, and competitive positioning over time.
Use Cases
B2B SaaS Brand Monitoring & Reputation Management

Founders and marketing teams track brand mentions across social platforms, news, and podcasts to catch issues early, respond to customer feedback, correct misinformation, and measure campaign impact — all from a single dashboard with AI-filtered alerts. Target Audience: B2B SaaS Founders, Marketing Teams, and Growth Managers

Developer Relations & Community Engagement

DevRel teams monitor developer conversations on Reddit, Hacker News, GitHub, Stack Overflow, and DEV.to to respond within minutes instead of days, answer technical questions, and join authentic conversations where developers discuss their tools. Target Audience: Developer Relations, Developer Advocacy, and Community Managers

Competitive Intelligence & Market Research

Track competitor mentions alongside your own brand to identify market gaps, understand sentiment trends, discover feature requests, and stay informed about industry conversations across social media and tech publications. Target Audience: Product Managers, Strategy Teams, and Competitive Intelligence Analysts

AI Agent Integration & Workflow Automation

Feed real-time social listening data to AI agents via MCP, API, or webhooks to build automated workflows — such as auto-posting relevant threads to Reddit, triggering support tickets from mentions, or generating competitive reports. Target Audience: Developers, AI Engineers, and Technical Teams building automation workflows

Pros
  • Industry-leading platform coverage with 13+ monitored sources including niche developer platforms like GitHub, Hacker News, and Stack Overflow that competitors typically miss.
  • AI-powered relevance scoring dramatically reduces noise — users report saving 1+ hours daily compared to manual social monitoring and achieving sub-5-minute average response times.
  • API, MCP, and Webhook access included on ALL plans (not locked behind enterprise tiers), making it genuinely developer-friendly and automation-ready.
  • Flexible pay-as-you-grow pricing model with add-on mentions and keywords avoids forced plan upgrades, offering better cost control than rigid enterprise-priced alternatives.
  • Rapid 2-minute setup with AI-native onboarding — users can start monitoring by simply entering their website URL, with the AI automatically suggesting relevant keywords.
Cons
  • Pro plan caps at 15,000 mentions and 10 keywords, which may be limiting for brands with high mention volumes or those tracking multiple competitors — requiring paid add-ons or plan upgrade.
  • 7-day free trial is limited to only 1,000 mentions, which may not provide enough data for teams to fully evaluate effectiveness for high-volume brands.
  • Real-time refresh is only available on the Scale plan ($319/month); Pro plan users are limited to hourly updates, which could delay response to time-sensitive conversations.
  • Accuracy varies by platform according to their own documentation, and coverage for newer platforms like TikTok and Bluesky may be less mature than established sources.

Latest News

Twitter MCP: Brand Mentions For Your AI Tools

Twitter MCP: Brand Mentions For Your AI Tools

8/4/2026

``` Found 7 feature requests: 💡 Top requests: 1. Slack threads integration (mentioned 3 times) Latest: @dev_user "Wish Octolens could monitor Slack threads too" 2. Export to Notion (mentioned 2 times) Latest: @productivity_fan "Octolens needs Notion integration" 3. Discord monitoring (mentioned 2 ti...

Hacker News Monitoring — Track Mentions | Octolens

Hacker News Monitoring — Track Mentions | Octolens

8/4/2026

We check Hacker News for new content every 15 minutes. If you need more frequent updates, please contact us at hi@octolens.com. You can monitor stories, comments, Show HN, Ask HN, and discussions that contain your keywords. This includes both titles and content of posts and comments. Yes! You can mo...

Social Listening Blog | Octolens

Social Listening Blog | Octolens

8/4/2026

Logo # Social Listening Blog Social listening insights, workflows, customer stories, and news from Octolens team AllInsightsProductCustomer stories Showing 1- 10of 30posts How Render Reaches 4x More Developers Customer storiesJul 21, 2026 ## How Render Reaches 4x More Developers Render's DevRel team...

News Monitoring Tool — Track Press Coverage & Articles | Octolens

News Monitoring Tool — Track Press Coverage & Articles | Octolens

8/4/2026

Octolens monitors over 150,000 news sources worldwide, including major publications like TechCrunch, The Verge, and Wired, industry-specific blogs and trade publications, regional and international news outlets, and tech and business press. Our comprehensive coverage ensures you never miss relevant ...

Social Listening for Agencies | Octolens

Social Listening for Agencies | Octolens

8/4/2026

Octolens monitors LinkedIn, X/Twitter, Reddit, Bluesky, GitHub, YouTube, DEV, Hacker News, Stack Overflow, newsletters, podcasts, TikTok, and news — all from a single API endpoint. Octolens is API-first social listening built for B2B and tech brands. We cover the platforms your clients' audiences ac...

Alternatives

  • Brand24

    Brand24 offers comprehensive brand monitoring with social listening, sentiment analysis, and influence tracking.

  • Mentionlytics

    Mentionlytics provides AI-powered social media monitoring and reputation management across multiple languages.

  • Awario

    Awario is a social listening tool that helps businesses track brand mentions, competitor activities, and industry trends.

  • Talkwalker

    Talkwalker is an enterprise-level social listening and analytics platform with advanced AI-powered insights.

  • Mediatoolkit

    Mediatoolkit monitors online mentions in real-time, providing sentiment analysis and customizable reports.

  • Critical Mention

    Critical Mention offers media monitoring with broadcast, podcast, online news, and social media tracking capabilities.

  • Sprout Social

    Sprout Social provides social media management, monitoring, and analytics for businesses of all sizes.

  • Hootsuite

    Hootsuite is a social media management platform that includes monitoring, scheduling, and analytics features.

  • Buffer

    Buffer offers social media scheduling and analytics, with basic monitoring features for brand mentions.

  • Falcon.io

    Falcon.io (now Cision) is a social media marketing platform with listening, engagement, and analytics capabilities.

FAQ

User Reviews

4.3/5.0
(10reviews)
Click stars to rate

Pricing

Pricing Model: Freemium, Subscription

Free

Includes basic monitoring and alerts.

Free
Starter

Includes 3,000 mentions, 3 keywords, 6-months data retention, 1-hour intervals, 3 seats, and email & Slack notifications.

$69/month
monthly
Pro

Includes 500 matches, multiple workspaces, enhanced keyword tracking, CRM integrations, team access, and custom alerts.

$99/month
monthly
Scale

Includes everything in Pro, plus 50,000 mentions, 15 keywords, 48-months data retention, real-time alerts, and AI summaries.

$299/month
monthly
Enterprise

Offers self-service subscription management, customized cancel subscription retention strategies, Recharge integration, custom AI training, and a dedicated account manager.

Custom

More Products

Domain name finder and price comparator that helps users find the best prices on new domains and renewals, with AI-powered suggestions and comprehensive domain

AI-powered tool for generating domain names and business name ideas.

Find out what a backlink from any website is worth.

GiFTEM is a role-aware recruiting intelligence infrastructure that replaces fragmented hiring tools with consistent job understanding, explainable candidate eva

A print-on-demand research tool for Merch by Amazon, Etsy, and Redbubble that helps sellers find trending designs, profitable keywords, and protect their busine

A comprehensive Etsy seller tool that helps increase sales by finding trending products, optimizing tags and titles, analyzing competitors, and tracking shop pe

AI-native CMS built for reach that works like a newsroom for your brand, researching, curating knowledge, and publishing content for AI-native discovery.

AI Search Visibility Platform for enterprises and brands that helps brands get cited in AI answers and search engines through Generative Engine Optimization (GE

AEO & GEO platform that helps cybersecurity and SaaS brands get cited by AI search engines like ChatGPT, Perplexity, Gemini, and Copilot with actionable optimiz

AI-powered sales research tool that learns technical products and crafts personalized pitches to help close deals faster.

All-in-one PR workflow platform with AI content creation, AEO scoring, journalist database, outreach campaigns, and media monitoring for startups, agencies, and

AI-powered PR platform that helps businesses create and distribute press releases to journalists within minutes, with media monitoring and analytics.

AI Visibility & AEO platform that tracks, scores, and ranks brand visibility across leading AI search engines from a single dashboard.

Music analytics platform that transforms complex artist and industry data into actionable insights for music professionals, tracking performance across streamin

Short-term rental data analytics platform providing benchmarking and insights for professional property managers, destination marketing organizations, and enter

AI-powered social media marketing platform helping brands manage social marketing, commerce, and customer care with unified analytics and autonomous CX capabili