JournoPitch
JournoPitch is a comprehensive PR workflow platform designed to streamline the entire media outreach process. The platform combines AI-powered content generation with intelligent scoring, journalist discovery, campaign management, and real-time analytics.
Core Workflow
The platform follows a structured 6-step workflow:
- Get Guidance - AI-powered PR advisor recommends next actions
- Discover Opportunities - Find journalists, monitor mentions, identify influencers
- Capture Your Story - Record voice notes or share briefs for context
- Create + Optimise - Generate PR assets with AEO & clarity scoring
- Build Targets + Send Outreach - Launch campaigns with deliverability guardrails
- Track Results - Measure delivery, opens, sentiment, and replies
Key Differentiators
- AEO Scoring: Every piece of content is scored for readability, structure, newsworthiness, and AI-optimised source signals before publishing or sending
- Voice-to-Content: Transform voice notes and guided interviews into PR-ready content
- Integrated Newsroom: Publish SEO-ready newsroom pages with custom slugs and verified domains
- Smart Outreach: Email campaigns with dry-run previews, idempotency protection, and auto-suppression for risky recipients
- Sentiment Monitoring: Track brand mentions across news and Reddit with AI sentiment classification
Pricing Model
JournoPitch uses a credit-based system with no contracts or hidden fees:
- Free Tier: 10 credits to try all features
- Growth: £10 for 60 credits (50 base + 10 bonus)
- Scale: £20 for 250 credits (200 base + 50 bonus)
Target Audience
Startups, PR agencies, in-house communications teams, marketing professionals seeking efficient media outreach tools
Key Features
- AI Content Studio for pitches, press releases, explainers, and social posts
- Voice-to-Content conversion from voice notes and guided interviews
- AEO & Clarity Scoring for readability, structure, and newsworthiness
- SEO-ready Newsroom & Authority Pages with custom slugs
- Journalist Database with beat, publication, and keyword search
- Outreach Campaigns with deliverability guardrails and tracking
- News + Reddit sentiment monitoring with AI classification
- AI PR Guidance with next-best-action recommendations
- Influencer discovery and collaboration planning
- Campaign analytics with delivery, open, bounce, and complaint tracking
Use Cases
- Startup PR and media outreach campaigns
- Agency client management and pitch creation
- In-house communications team workflow
- Press release creation and distribution
- Journalist relationship management
- Brand monitoring and reputation management
- Crisis communication and sentiment tracking
- Content repurposing across newsroom and outreach channels
Pros
- Credit-based pricing with no long-term contracts
- AI-generated content is high quality, not generic
- Accurate journalist database reduces bounced emails
- AEO scoring helps optimize content before sending
- Voice-to-content feature saves time for busy professionals
- Integrated workflow from creation to tracking
- Free tier available to test all features
Cons
- Credit system may become expensive for high-volume users
- Limited to English-language PR workflows
- Newer platform with evolving feature set
Pricing
Free tier with 10 credits; Growth plan at £10 for 60 credits; Scale plan at £20 for 250 credits. No contracts, pay-as-you-go credit system.
