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Introduction

Omnisend is a marketing automation platform designed for ecommerce businesses. It offers a unified approach to email and SMS marketing, enabling businesses to engage customers across multiple channels. Key features include pre-built automation workflows (welcome series, abandoned cart recovery), advanced segmentation, customizable templates, and integrations with platforms like Shopify, WooCommerce, and BigCommerce. Omnisend aims to simplify marketing efforts and increase revenue through targeted, personalized campaigns.

Latest News

What's New – July 2026 | Omnisend Help Center

What's New – July 2026 | Omnisend Help Center

8/5/2026

What's New – July 2026 | Omnisend Help Center Copyright 2023. Intercom Inc. Licensed under the Apache License, Version 2.0 (the "License"); you may not use this file except in compliance with the License. You may obtain a copy of the License at http://www.apache.org/licenses/LICENSE-2.0 Unless requ....

What’s new: Omnisend’s June 2026 updates

What’s new: Omnisend’s June 2026 updates

8/5/2026

What’s new: Omnisend’s June 2026 updates Blog - Features - Pricing - Migration - Integrations - Resources Main meniu CHANNELS - All features Omnisend’s full toolkit to convert and grow - Email marketing Build better relationships with customers - SMS Text your customers around the world - Web p...

What's New - May 2026 | Omnisend Help Center

What's New - May 2026 | Omnisend Help Center

8/5/2026

What's New - May 2026 | Omnisend Help Center Copyright 2023. Intercom Inc. Licensed under the Apache License, Version 2.0 (the "License"); you may not use this file except in compliance with the License. You may obtain a copy of the License at http://www.apache.org/licenses/LICENSE-2.0 Unless requi....

Changelog

Changelog

8/5/2026

Changelog - Omnisend - Features - Pricing - Migration - Integrations - Resources Main meniu CHANNELS - All features Omnisend’s full toolkit to convert and grow - Email marketing Build better relationships with customers - SMS Text your customers around the world - Web push notifications Instantl...

Omnisend Launches New AI-Powered Assistants, Enhanced SMS and Reporting - Omnisend

Omnisend Launches New AI-Powered Assistants, Enhanced SMS and Reporting - Omnisend

8/5/2026

Omnisend Launches New AI-Powered Assistants, Enhanced SMS and Reporting - Omnisend - Features - Pricing - Migration - Integrations - Resources Main meniu CHANNELS - All features Omnisend’s full toolkit to convert and grow - Email marketing Build better relationships with customers - SMS Text you...

Alternatives

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    Klaviyo offers advanced e-commerce marketing automation with robust segmentation and personalization for email and SMS.

  • Mailchimp

    Mailchimp provides a comprehensive suite of marketing tools including email, SMS, and automation, suitable for various business sizes.

  • ActiveCampaign

    ActiveCampaign excels in powerful marketing automation, CRM, and email campaigns, adaptable for e-commerce businesses.

  • Brevo (formerly Sendinblue)

    Brevo is an all-in-one platform offering email, SMS, chat, and CRM functionalities with strong automation capabilities.

  • Constant Contact

    Constant Contact focuses on user-friendly email marketing with e-commerce integrations and basic automation for small businesses.

  • GetResponse

    GetResponse delivers a full marketing automation suite including email, landing pages, and webinars, beneficial for e-commerce growth.

  • Drip

    Drip specializes in e-commerce CRM and marketing automation, providing deep customer insights and personalized campaigns.

  • HubSpot Marketing Hub

    HubSpot Marketing Hub offers a comprehensive inbound marketing platform with advanced automation, CRM, and email/SMS features for scaling businesses.

  • Campaign Monitor

    Campaign Monitor provides intuitive email marketing with robust segmentation and automation features, well-suited for e-commerce.

  • Attentive

    Attentive is a leading SMS marketing platform specifically designed for e-commerce, offering advanced personalization and automation for text campaigns.

FAQ

User Reviews

4.2/5.0
(10reviews)
Click stars to rate

Pricing

Pricing Model: Freemium

Free

Best for starting businesses or trying Omnisend. Send up to 500 emails/month to a maximum of 250 unique contacts. No credit card required.

$0/month
monthly

Standard

Best for growing and mid-size businesses focused on email marketing. Starting at $16/month, includes email credits (contact count × 12 per billing cycle), unlimited push notifications, chat support, and dedicated Account Expert for plans $400/month or higher. SMS is not available on this plan for new subscribers after May 4, 2026.

$16/month (starting)
monthly

Pro

Best for high-volume senders who want advanced AI features. Starting at $59/month, unlimited emails and push notifications, SMS add-on at $0.007/SMS (volume-based), dedicated support and Account Expert for plans $400/month or higher.

$59/month (starting)
monthly

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