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Qualtrics XM

Qualtrics Experience Management (XM) platform helps businesses improve customer, employee, product, and brand experiences using AI.

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Published: 2025/12/19
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Introduction

Qualtrics XM is a leading experience management platform that empowers businesses to capture and analyze feedback across various touchpoints. It uses AI to identify at-risk customers, engage employees, and design products people love.

Key features:

  • Customer Experience (CX): Software to drive better experiences across digital and physical touchpoints.
  • Employee Experience (EX): Software to engage teams, improve manager effectiveness, and make informed people decisions.
  • Strategy & Research: Software to design products people love, increase market share, and accelerate growth.
  • AI-powered analytics: Identifies key drivers of customer satisfaction and employee engagement.
  • Automated workflows: Triggers actions based on real-time feedback to improve experiences.

Use cases:

  • Reducing customer churn
  • Improving employee retention
  • Increasing customer lifetime value
  • Optimizing product development
  • Enhancing brand reputation

Alternatives

  • Medallia

    Medallia offers a comprehensive platform for customer and employee experience management, providing deep insights and actionability.

  • SurveyMonkey (Momentive)

    SurveyMonkey provides robust survey tools and feedback collection capabilities, suitable for various experience management needs.

  • Salesforce Experience Cloud

    Salesforce Experience Cloud offers a powerful platform for building connected digital experiences for customers, partners, and employees.

  • Zendesk

    Primarily known for customer service, Zendesk also provides tools for collecting feedback and managing customer interactions to improve experience.

  • Gainsight

    Gainsight specializes in customer success and product experience, helping businesses reduce churn and drive growth through proactive engagement.

  • InMoment

    InMoment delivers a comprehensive experience intelligence platform that combines feedback, data, and analytics to drive better business outcomes.

  • ServiceNow

    ServiceNow offers extensive capabilities for IT, employee, and customer workflows, enabling seamless service delivery and experience improvement across the enterprise.

  • Alchemer

    Alchemer is a flexible and powerful survey software that allows businesses to collect, analyze, and act on feedback across various touchpoints.

  • Forsta

    Forsta provides an integrated platform for market research, customer experience, and employee experience, offering deep insights from various data sources.

  • Sprinklr

    Sprinklr is an AI-powered unified customer experience management platform that helps brands listen, learn, and engage across modern channels.

User Reviews

4.9/5.0
(20reviews)
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