Conversational AI platform for ecommerce that automates support and drives sales with AI Agent, Helpdesk, and integrations.
Features
- AI Agent — An AI-powered teammate that delivers brand-aligned conversations, resolving 60% of support inquiries automatically and increasing conversions by 2.5x with tailored product recommendations. Works 24/7 to sell, support, and engage customers.
- Unified Helpdesk — A centralized inbox that consolidates all customer conversations across multiple channels including email, chat, social media, Voice, and SMS. Provides a single view of every customer interaction for seamless support management.
- Shopping Assistant — Proactively engages shoppers in real-time with personalized assistance, reducing bounce rates by 37% and increasing conversions. Functions like your best sales representative, offering product education and recommendations.
- Native Shopify Integration — Deep integration with Shopify allowing agents to edit orders, access real-time product information, and run promotional campaigns directly from the Gorgias platform without switching tools.
- 100+ Ecommerce Integrations — Extensive app ecosystem including preferred integrations with Loop Returns, Yotpo, Recharge, Bloomreach, and Attentive, plus support for BigCommerce, Magento, and WooCommerce platforms.
- Multi-Channel Support Suite — Comprehensive support across Voice (phone support from helpdesk), SMS (inbound text responses), and chat channels, enabling brands to meet customers wherever they prefer to communicate.
Use Cases
Ecommerce Customer Support Automation
Automate up to 60% of routine customer inquiries including order status, returns, product questions, and shipping updates. AI Agent handles common questions instantly while complex issues are routed to human agents, reducing operational costs and response times. Target Audience: Ecommerce brands with high support ticket volumes, especially Shopify merchants scaling their operations
Conversational Commerce & Sales
Transform customer conversations into revenue opportunities by using AI-powered product recommendations and proactive engagement. Shopping Assistant engages browsers with personalized suggestions, increasing conversions by 2.5x and reducing cart abandonment. Target Audience: DTC brands and online retailers looking to increase average order value and convert more website visitors into customers
Enterprise CX Management
Centralize all customer touchpoints for large-scale ecommerce operations across clothing, beauty, health & wellness, and subscription businesses. Manage high-volume periods like BFCM without team burnout while maintaining personalized customer experiences. Target Audience: Large Shopify brands and enterprise ecommerce companies in industries like apparel, beauty, cosmetics, and food & beverage
Proactive Customer Engagement
Launch targeted chat campaigns that proactively reach shoppers at key moments in their journey, reducing bounce rates by 37%. Combine marketing automation with support to create seamless pre-purchase and post-purchase experiences. Target Audience: Marketing and CX teams seeking to improve engagement metrics and drive repeat purchases through personalized outreach
Pros
- Proven automation results: Resolves 60% of support inquiries instantly with AI, significantly reducing agent workload and operational costs
- Sales-driven AI: Increases conversions by 2.5x through tailored product recommendations, turning support conversations into revenue opportunities
- Deep Shopify integration: Native functionality allows order editing, real-time product access, and campaign management without leaving the platform
- Trusted by 17,000+ brands: Strong market validation with high ratings on G2 (4.6), Shopify App Store (4.3), and Trustpilot (4.1)
- Comprehensive omnichannel support: Unified inbox covering Voice, SMS, email, and chat with 100+ ecommerce integrations for a complete tech stack
Cons
- Primarily Shopify-focused: While supporting BigCommerce, Magento, and WooCommerce, the deepest integrations and features are optimized for Shopify merchants
- Enterprise pricing complexity: Advanced features and AI capabilities may require higher-tier plans, potentially making it expensive for small businesses or startups
- AI limitations for complex issues: While 60% automation is strong, nuanced or unique customer situations still require human intervention and agent training
- Learning curve for full utilization: With extensive features, integrations, and customization options, teams may need significant onboarding time to maximize platform value


