Smartlook
Smartlook is a comprehensive product analytics and visual user insights platform that uniquely combines quantitative and qualitative analytics in a single solution. Designed to be easy for growing teams to set up and adopt, Smartlook helps businesses understand exactly how users interact with their websites and mobile applications.
Key Capabilities
Smartlook provides a suite of powerful tools for understanding user behavior:
- Session Recordings: Watch real user sessions to see exactly how visitors navigate and interact with your product
- Heatmaps: Visualize user engagement patterns across your pages to identify hotspots and dead zones
- Events: Track and analyze all user actions, from URL visits and button clicks to text-field inputs and custom events
- Funnels: Analyze user paths through your product to identify drop-off points and optimize conversion
- Crash Reports: Watch crashed sessions to quickly diagnose and resolve technical issues
Cross-Platform Analytics
One of Smartlook's standout features is its cross-platform capability, allowing teams to analyze both web and mobile app behavior from a single dashboard. This unified approach eliminates data silos and provides a holistic view of the user journey across all touchpoints.
Integrations
Smartlook integrates seamlessly with popular business tools including Salesforce, Slack, Intercom, Survicate, and Zendesk, making it easy to incorporate user insights into existing workflows.
Note: Smartlook will reach End of Sale on May 31, 2026. Users should review the company's blog for key dates and migration options.
Target Audience
Growing product teams, SaaS companies, mobile app developers, UX designers, product managers, and marketing teams seeking to understand and optimize user behavior across web and mobile platforms.
Key Features
- Session recordings to watch real user behavior
- Heatmaps to visualize user engagement
- Events tracking for all user actions
- Funnels to analyze user paths and conversion
- Crash reports to watch crashed sessions
- Cross-platform analytics (web and mobile)
- Enhanced Element Picker for CSS selector-based event creation
- Page analytics with instant heatmap generation from recordings
- Integrations with Salesforce, Slack, Intercom, Survicate, Zendesk
Use Cases
- Understanding how users navigate websites and mobile apps
- Identifying conversion bottlenecks in user funnels
- Diagnosing and debugging app crashes with session replay
- Optimizing product design based on heatmap data
- Analyzing user behavior across web and mobile platforms
- Improving SaaS product development with data-driven insights
- Tracking mobile game analytics and player behavior
Pros
- Combines quantitative and qualitative analytics in one platform
- Easy setup and adoption for growing teams
- Cross-platform support for both web and mobile
- No credit card required for free trial
- Strong integration ecosystem with popular business tools
- Highly rated (4.7/5 on Capterra)
- Enhanced event creation without coding required
Cons
- Scheduled End of Sale on May 31, 2026
- May require migration planning for long-term users
Pricing
Free trial available with no credit card required. Contact Sales for enterprise pricing. Pricing details available at smartlook.com/pricing.
