Big Cartel
Big Cartel is an e-commerce platform specifically designed for artists, makers, and small businesses who want to sell online without the complexity of traditional e-commerce solutions. Celebrating 20 years of supporting indie sellers, Big Cartel has established itself as a go-to platform for creative entrepreneurs.
How It Works
Getting started with Big Cartel is simple with just 4 easy steps:
- Choose a template - Pick a customizable design to make your brand shine
- Add your products - Create new listings or import directly from Shopify, Etsy, or Squarespace
- Set up your store - Configure shipping, payments, and design details
- Tell the world - Launch and start promoting your store
What You Can Sell
Big Cartel supports multiple product types:
- Physical goods - Make anything, ship orders, and sell in-person
- Digital goods - From design templates to music files, deliver digital products in minutes
- Print on demand - Create your own designs while providers print, pack, and ship
Marketing & Sales Tools
The platform includes built-in tools for merchandising, marketing, discounts, scheduled drops, exclusive product access, and social selling integration with Instagram, Facebook, and Google Shopping.
Target Audience
Artists, makers, small business owners, indie sellers, and creative entrepreneurs looking for a simple and affordable way to sell online
Key Features
- Free plan available (starting at $0)
- Customizable store templates
- Product import from Shopify, Etsy, and Squarespace
- Physical goods selling and shipping
- Digital goods delivery
- Print on demand integration
- Discount and promotion tools
- Social selling (Instagram, Facebook, Google Shopping)
- In-person selling support
- Scheduled product drops
- Exclusive access product features
Use Cases
- Artists selling original artwork and prints
- Makers selling handmade crafts and goods
- Musicians selling digital downloads and merchandise
- Small businesses launching their first online store
- Creators selling print-on-demand products
- Indie sellers migrating from other platforms like Etsy or Shopify
Pros
- Free plan available with no upfront costs
- Simple 4-step setup process
- Easy product import from major platforms
- Built-in social selling integrations
- Designed specifically for artists and creatives
- 20 years of experience supporting indie sellers
- Supports physical, digital, and print-on-demand products
Cons
- May have limited features compared to enterprise e-commerce platforms
- Primarily targeted at small-scale sellers
- Advanced customization may require technical knowledge
Pricing
Plans starting at $0 (free tier available)


